Dan Jedda - 15 Aug 2025 Form 4 Insider Report for ROKU, INC (ROKU)

Role
CFO & COO
Signature
/s/ Renee Strandness, attorney-in-fact
Issuer symbol
ROKU
Transactions as of
15 Aug 2025
Net transactions value
-$267,210
Form type
4
Filing time
19 Aug 2025, 18:19:42 UTC
Previous filing
16 Jul 2025
Next filing
04 Sep 2025

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Jedda Dan CFO & COO C/O ROKU, INC., 1173 COLEMAN AVE., SAN JOSE /s/ Renee Strandness, attorney-in-fact 19 Aug 2025 0001834902

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction ROKU Class A Common Stock Sale $132,210 -1,500 -2% $88.14 74,632 15 Aug 2025 Direct F1
transaction ROKU Class A Common Stock Sale $135,000 -1,500 -2% $90.00 73,132 15 Aug 2025 Direct F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction ROKU Restricted Stock Unit Award $0 +16,883 $0.000000 16,883 15 Aug 2025 Class A Common Stock 16,883 Direct F2, F3
transaction ROKU Restricted Stock Unit Award $0 +33,484 $0.000000 33,484 15 Aug 2025 Class A Common Stock 33,484 Direct F2, F4
transaction ROKU Restricted Stock Unit Award $0 +29,897 $0.000000 29,897 15 Aug 2025 Class A Common Stock 29,897 Direct F2, F5
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Shares sold pursuant to Mr. Jedda's 10b5-1 plan.
F2 Each RSU represents a contingent right to receive one share of Class A Common Stock of the Issuer.
F3 This RSU vests in 4 substantially equal quarterly installments. The first installment vests on November 15, 2025.
F4 This RSU vests in 8 substantially equal quarterly installments. The first installment vests on November 15, 2025.
F5 This RSU vests in 5 substantially equal quarterly installments. The first installment vests on September 1, 2027.